HoopCon curates authentic experiences that brings together basketball and sneaker enthusiasts.  Our aim is to provide a platform for independent brands, entrepreneurs, crafts-people and artists to showcase their wares and to celebrate hoop culture.  Shop the latest in streetwear fashion, experience interactive hoop and sneaker events and meet social influencers.  HoopCon is the ultimate basketball + sneaker experience.    

The HoopCon inaugural event was held at the Long Beach Convention Center in May 2019 in conjunction with the Ballislife HS All-American Game (check out the GALLERY for photos).